MARKETING strategy
for coaches, consultants, and online experts
You’ve built something valuable.
Not just an idea or another program.
A real offer, maybe more than one, that truly helps people.
But growing your business is starting to feel less like building and more like juggling.
You're operating with a mix of services, offers, and systems that don't quite work together or convert how you know they could, and it's capping your growth and maxing your calendar.
you need a clearer plan and sharper marketing to support what you've already created.
you've proven you create transformation for your clients.
now it's time to for your revenue and reach to reflect that.
You don't need to add more.
Hi, I’m Alice 👋🏼
Nice to meet you and welcome to the strategic marketing era of your business.
You don't need more ideas, more tabs open, or another half-built program sitting in your Google Drive.
What you need is strategic focus
Someone who understands how to position your offers, design the customer journey behind them, and build the marketing systems that make scaling actually possible.
Not just more marketing. A real operation where you're doing less and reaching more.
Why you can trust me to guide you
I've spent the past 7+ years working behind the scenes on dozens of 7 and 8-figure program suites for top coaches, educators, and digital brands - directly managing more than $18M+ in total revenue.
I've experienced what's working in 2026. I've also seen the slow, low-converting moments that happen when an offer isn't clearly positioned or the marketing engine behind it isn't built to scale.
The difference between programs that succeed and the ones that sit on the shelf almost always comes down to: a clearly positioned offer and a strategic marketing and sales system.
That's the work I help you do.
Ways We Can
Work Together
ONGOING
STRATEGIC CONSULTING
Ongoing partnership for established coaches and educators who want a senior strategist embedded in their business.
We’ll work together on the end-to-end customer journey across your program and product suite: messaging and positioning, funnel optimization, and lifecycle marketing strategy.
I collaborate directly with your team and contractors to keep execution aligned with strategy.
strategic projects
Focused engagements for specific moments in your business.
I support clients with things like bringing a new offer to market, refining your customer journey, auditing a sales page or funnel, or building out a new marketing system from scratch.
If it has to do with growing your digital program revenue, I'm your girl!
If you don’t build a strategic foundation…
Nothing catastrophic happens immediately, but nothing changes either.
Your work stays powerful but under-seen.
Your time stays tied to delivery instead of scale.
Not because you’re not capable, but because scalable businesses don't happen by accident.
You didn’t build YOUR BUSINESS to whisper. You built it to expand.
and you're ready for that.
With the right offers and the right systems in place…
People join in groups, not one at a time.
Your work reaches more people and your impact expands.
Your revenue grows without adding more hours.
when your business has the right marketing foundation:
Your message reaches the right people
Enrollment becomes intentional, not hopeful
Revenue grows without constant reinvention
Your business both simplifies and becomes more scalable
You step fully into your next era of growth
More clarity. More impact. More income without more hours.